Pharma marketing


Topic | v1 | created by janarez |
Description

Pharma marketing refers to the digital and offline strategies used to attract new patients and increase awareness around a specific drug or treatment plan. Pharma marketing can either be geared towards physicians (the lion's share of the market) or towards selling directly to consumers.


Relations

subtopic of Marketing

Marketing refers to activities a company undertakes to promote the buying or selling of a product, se...


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Resources

used in 5 Remarkable pharma marketing campaigns that turned heads

We often hear that content is king, it’s the great content that makes marketing campaigns successful...