Chicken and egg strategy problem


Topic | v1 | created by jjones |
Description

Chicken and Egg strategy problems occur whenever the value proposition to two separate groups is dependent on penetration in the other. An example is an auction site like eBay, with the number of buyers driving attractiveness to sellers, and likewise the number of sellers driving attractiveness to buyers.


Relations

uses Network effect

In economics, a network effect (also called network externality or demand-side economies of scale) is...


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Resources

treated in The Billion Dollar Value of Immovability | Carbonology Interactive

How an inferior product can leverage its users to dominate a market

treated in 19 Tactics to Solve the Chicken-or-Egg Problem and Grow Your Marketplace

An inside look at 19 tactics top marketplaces have used to solve the chicken-or-egg problem and kicks...